Smarter Web Push and Facebook Messenger Marketing

Smarter Web Push Delivery

Most other Web Push apps will schedule all notifications in a campaign based off an initial trigger. This means if you have an abandon cart notification sequence with messages scheduled to send after 1, 3, and 24 hours - any user that enters the campaign and closes their laptop for the weekend, will later receive all three notifications at once. With our app, we schedule our subsequent notifications based on when the previous message was received, avoiding spam and increasing overall conversion rates.

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Persistent Carts in Messenger

We use a special URL for links we send to shopping carts in Facebook Messenger that restore all of a customer's items regardless of which device they are on. Nearly every other app will not restore a customers cart when viewed from a different device. Since nearly 40% of transactions involve multiple devices, this is a huge and frequent problem which we've solved.